One of India’s largest multinational conglomerates, the Aditya Birla Group was established in the 1960s by Shri Aditya Birla, one of the most influential entrepreneurs at that time. The origins of the Birla family fortunes lay in the second half of the 19th century, when in 1870 Seth Shiv Narayan Birla launched a cotton- and jute-trading business in the town of Pilani, in Rajasthan, India. Despite the British occupation, and the attempt to establish monopolies by the British trading companies, Birla succeeded in building the family's first fortune. With an extraordinary force of over 1,20,000 employees and more than 50% of its operations spanning over more than 36 countries, the Aditya Birla Group claims to be one of the most international corporations of India.
The group has diversified interests in various fields and is largely recognised in areas like cement, financial services, chemicals and fertilizers and telecom. The company also took advantage of the liberalization of India's economy, launched during the country's economic crisis in 1991, to enter a number of new areas.
MAJOR COMPANY SEGMENTS
The Aditya Birla Group is home to a variety of companies and brands that have become established names in today’s markets. Some of the major companies include –
❖ Aditya Birla Capital Ltd. –
Aditya Birla Capital Limited (ABCL) is the holding organization of all the financial services organizations of the Aditya Birla Group. Through its auxiliaries and joint endeavours, it oversees total resources worth more than Rs. 3000 billion and has a loaning book of Rs. 601 as of 2019. It is likewise one of the biggest asset management organizations and general insurance brokers in the nation. The organization has embraced different sustainability measures so as to reach the stage it is in today.
❖ Aditya Birla Chemicals Ltd. –
Aditya Birla Chemicals (Thailand) (ABCTL) is a part of the Aditya Birla Group’s chemicals business. Its phosphates division offers enriched solutions for a variety of food segments such as cheese, seafood, meat and bakery’s. Moreover, the company is known for its sustainability measures and initiatives to safeguard the environment.
❖ Grasim Industries Ltd. –
Grasim Industries Limited is the flagship company of the Aditya Birla Group. It began as a materials producer in India in 1947. Today, it is a main worldwide part in VSF and the biggest synthetics (Chlor-Alkali-s) major part in India. It is likewise the biggest concrete maker and is prevalent in the diversified Financial Services (NBFC, Asset Management and Life Insurance) through its auxiliaries UltraTech Cement and Aditya Birla Capital.
❖ Aditya Birla Fashion and Retail Ltd. –
ABFRL is a combination of two renowned Indian fashion icons, Madura Fashion & Lifestyle and Pantaloons, and therefore has the competitive advantage that will act as the nucleus of the future fashion businesses of the Aditya Birla Group. As a fashion conglomerate, ABFRL has a strong network of 3,031 brand stores across the country. It has a repertoire of leading brands such as Louis Philippe, Van Heusen, Allen Solly and Peter England established for over 25 years.
❖ Hindalco Industries Ltd. –
Hindalco Industries Limited is the metals flagship organization of Aditya Birla Group. It is the world's biggest aluminium trading organization and is additionally a main producer of copper. The organization works over the worth chain – from bauxite mining to alumina refining, aluminum purifying, rolling, and expulsions. Its key industry areas are building and development, automotive, bundling, electrical, shopper durables, refractories, and earthenware production.
❖ Ultratech Cement Ltd. –
UltraTech Cement Limited is the biggest producer of concrete in India and positions among the world's driving cement makers. The organization has a merged capacity of 102.75 million tons for each annum (MTPA) of dark concrete. UltraTech has a solid nearness in universal markets, for example, Bangladesh, UAE, Sri Lanka and Bahrain.
❖ Vodafone Idea Ltd. –
Vodafone Idea Limited is an Aditya Birla Group and Vodafone Group partnership. It is the main telecom specialist co-op in India and second biggest all inclusive. Over 19% of Idea-possessed telecom towers were worked by mixture power, decreasing carbon dioxide outflows by 52,000 tons for every annum.
VISION AND MISSION
Vision - To be a premium global conglomerate with a clear focus on each business.
Mission - To deliver superior value to our customers, shareholders, employees and society at large.
FACTS
Some amazing facts related to the conglomerate are as follows –
➢ It is now a US $48 billion corporation making it one of the largest business houses of India. ➢ It is included in the list of the Fortune 500 companies.
➢ It has an extraordinary force of over 120,000 employees, belonging to 42 nationalities
➢ It has been named the AON best employer in India for three times in the past decade.
➢ The Group topped the Nielsen's Corporate Image Monitor 2014-15 and emerged as the 'No.1Corporate', the 'Best in Class', for the third consecutive year.
➢ Globally, the Aditya Birla Group is first in aluminium rolling and viscose stable fibre.
➢ It is ranked 3rd among the biggest cement producers in the world.
➢ The company is also the 3rd largest producer of Insulators.
BUSINESS POSITION –
In India –
➢ The company is a No. 1 fashion brand and lifestyle player through ABFRL.
➢ It is also one of the leaders in the telecom segment.
➢ It is the 2nd largest player in viscose filament yarn.
➢ It is the largest producer in chalk-alkali sector.
➢ The leading choice in grey cement, white cement and concrete.
➢ An important player in the life insurance and asset management sector.
➢ Its plants are amongst the best energy-efficient systems.
CONCLUSION
Secured by an exceptional power of more than 120,000 workers having a place with 42 nationalities, the Group is based on a solid establishment of partner esteem creation. With more than seven many years of dependable strategic approaches, the brands have developed into worldwide forces to be reckoned with in a wide scope of areas – metals, fibre, materials, chemicals, carbon dark, telecom and concrete. Today, over half of Group incomes stream from abroad activities that range 36 nations in North and South America, Africa and Asia.
With their research and development teams geared up to innovate and discover new products that solve the problem of the world and form a foundation of sustainable growth, the Aditya Birla Group aims to break all shackles in various business segments and gain a competitive edge via technological excellence in its Businesses.
